03.02.07

When bootleg goes horribly right!

Bootleg master Brian Burton aka (DJ Danger Mouse) had hired us to create a series of fake tv apparitions for the Gnarls Barkley’s “Crazy” track. The idea was to create a buzz around the then unknown song. The boys (Brian and Cee Lo) came for a blue screen shoot in our studios in Lausanne. Unfortunately (or fortunately) by the time we were done with the montage, “Crazy” was already the highest-selling single in the history of online purchases. And it was to remain at the top for the next two months. Needless to say that our videos were not needed anymore… Thanks to Brillantine for all the help!

Gnarls

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